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By Trish Winter-Hunt


A team comprised of Full-Time Eller MBA students is competing against 28 other schools nationally in The Economist Case Study Competition hosted by This years group includes team captain Ricky Triana (Eller MBA/MSM ’16), Lee Pusateri (Eller MBA ’16), and Megan Shulby (Eller MBA ’17).

The three have put together a solution to answer Real Vision’s Question: Between Walmart and, which stock is a better 10-year hold?

The team carefully concluded that Amazon was the better option based on a number of factors that included Prime Membership and  Amazon Web Service growth. The continuing trend for consumers to shop online and demand a more customized experience also differentiated the online retailer from its more traditional competitor. Recently, Walmart has experienced  slowing in profit growth and has a number of future obstacles to navigate, such as further wage increases and the need to invest in developing a stronger eCommerce presence to compete with other players like Target, Costco, and Macy’s.

The competition began October 26th when all teams were given 2 weeks to submit a written report with video submissions due 1 week later. The top 3 winners will be chosen by the sponsor Real Vision TV. Winners will be announced March 1st, 2016. 

Vote for Team Eller for the Peoples Choice award by signing up for free at The Economist.



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