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Going the Distance
Whitney Johnson, Eller MBA ’15

By Liz Warren-Pederson

Whitney Johnson

Whitney Johnson.
Photo courtesy Whitney Johnson.

Whitney Johnson came to the UA from Denver, where she was a sales manager in a managed services company. “The company was growing exceptionally fast during my tenure, so there were many opportunities for advancement,” she said.

Earning her MBA had always been a goal. “The timing was right, both personally and professionally, to take this next step in my career,” she said. Now in her first year of the program, Johnson plans to concentrate in entrepreneurship and marketing.

As an undergraduate at the University of Northern Iowa, she ran cross-country and track while earning a marketing degree. “Growing up, my parents always encouraged us to be active – whether it was running, wakeboarding, or playing golf – so sports have always been a huge part of my life.”

That hasn’t changed with her MBA. “Currently, that means waking up at 4:00 a.m. to marathon train with a local running group,” she said. “Not only does this keep me clear-headed in dealing with the stresses of business and Eller, but also instills discipline and time management.”

In addition to coursework, she is a member of the MBA Marketing Club, a new student organization founded by one of her classmates. “We’ve had the chance to put our own mark on the MBA program, which has been a great experience and I’m looking forward to seeing where we take the group in the future,” she said.

Long-term, Johnson aims to work for an active wear company in marketing, strategy, or general management. But she has other goals as well. “I want to qualify for the Boston Marathon, become a <10 handicap golfer, land a flip on the wakeboard…the list is endless.”

Top image of Runner feet running on road closeup shoe photo courtesy Shutterstock.